Post Graduate Diploma
in Aspects of Media
Post Graduate Diploma in Aspects of Media, Marketing & Events (PGDAME) allows students to specialize and develop in-depth knowledge of the business and management aspects of the interdisciplinary sectors of Advertising, Marketing, PR, Media Management & Event management with the optimum use of Technology & Social Media in Mumbai.
- Events - Comprehensive Understanding
- Events Market & Business
- Effective Corporate Communication Event Coordination & Team Management
- Effective Presentation Skills
- The Event Leadership Professional Model
- Public Relations Strategy & Planning
- Media Management - Print, TV, Radio, Blogs, Social Media, etc.
- Business And Social Etiquettes
- Celebrity Management
- Lobbying & Community Relations
- Crisis Communication
- Creativity - Techniques & Methods
- Budgeting using Spreadsheets & Cash Flow
- Management Setup Considerations for Décor
- Staging & Seating Management
- Types & Purpose of Entertainment
- Special Effects - Confetti, Fog, Smoke, Lasers, etc.
- E-business – setting up websites, etc.
- Strategic Advertising & Brand Management
- Business Ethics & Code of Conduct
- Experiential Marketing Events
- Writing Press Releases & Editorials
- Patents, Trademarks & Copyrights
- Event Risk Management
- Sports Events & Sports Marketing